READER COMMENTS
Ricky, your book is wonderful. You are just the best and I am proud of your accomplishments and consider myself fortunate to have been one of your stops along the way.
Retired owner of one of Atlanta’s largest Public Relations Agencies
I highly recommend this book to anyone in the Recruiting and/or Human Resources Profession –or Anyone who deals with people!
Senior Vice President-Atlanta Search Firm
Make a world in which you succeed and everyone benefits.
When Ricky Steele came to Atlanta from Columbus, Georgia, he didnt know a soul outside of family members. Within months, he was at the heart of the citys business community and, over the years, has built one successful enterprise after another, enjoying association with the likes of The Coca-Cola Company, Korn/Ferry International, and PricewaterhouseCoopers, among many others.
As Allan DeNiro, former Vice Chairman of the Board for Chicago-based candy giant Brach and Corporate Vice President of Turner Broadcasting, recently remarked, Ricky Steele simply knows everybody.
Good luck? A miracle?
Not at all. Just hard work, hard and smart.
In practical, straightforward, real-world language, The Heart of Networking reveals the secrets of building your own business network. That means nothing less than making a business environment that enables and promotes your own success by creating satisfaction among clients, customers, colleagues, bosses, investors, and the community. Steeles little book is a blueprint for business life, and while it requires a lifetime commitment to an ethic of service and excellence, the networking system offered here also pays immediate dividends.
In nine candid and concise chapters, The Heart of Networking presents Ricky Steeles own remarkable story and tells you step by step--
- How to get your reality ready for you
- How to make those first all-important networking connections
- How to create a savvy networking strategy and deploy effective networking tactics
- How to overcome resistance in others
- How to invest in networking
- How to make the most of networking events
- How to take ownership of your networking contacts
- How to reach the people with the power to do business with you
The Epilogue, which concludes the book, is a revealing look at a philosophy of networking that is also a plan for life:
You see, Steele explains, a successful networker understands and believes that his or her first mission has nothing to do with selling anything to anybody. The mission of networking is to build relationships, which may or may not lead directly to business one day. Build enough relationships, and you have created an environment favorable to your success. Instead of scrambling for a sale on Tuesday and another on Friday, you will have enabled a universe of potential customers and clients, who, collectively, produce a steady stream of sales for which you need not scramble.
